Reimagining Human Rights
FAQ

What kind of works do you look for?

We do not look for works that simply reflect the direness of a situation, or ‘it what it is’ – we are more interested in what it could be, and how we can get there.

We are looking for illustrations that: 

• Inspire;

• Aim to spur into action;

• Depict a hopeful view of the world that can be;

• Are universal, speaking to our shared humanity in way that makes them relevant to people in different countries, languages and contexts;

• Are people-centred, and are relevant and familiar to people’s lives;

• With an actionable or inspiring written message – or without one, as long as the idea is clear and powerful;

• Are “evergreen” – that is, remain relevant for a long period of time; 

• Light and smart humour is always welcome.
  

We are not looking for:

• Dark and depressing (albeit perhaps true) images or statements of what the world is now;

• Works with a level of abstraction that is too unclear for a wide audience;

• Works containing trademarked imagery, visual elements or text (е.g. logos, brands, popular slogans, etc.);

• Works containing offensive language or imagery;

• Works that show people as victims or casualties;

• Works that reinforce prejudices and stereotypes; 

• Works containing hate speech or discrimination of any kind.

Why this challenge?

Our challenge offers a simple solution to a very real problem in the nonprofit world: visual content is of great importance for campaign visibility and engaging support, but often organisations don’t have the necessary capacity or resources to create it. Driven by the need to react to crises and suffering around the world today, they lack the creative space to produce emotional, compelling images that bring to life their values and their vision for a better future. What’s more, art has always played a key role in social campaigning and social movements because it has often helped to translate difficult human rights issues into captivating and inspiring imagery that unites people.

The challenge takes into consideration the conclusions of cognitive, behavioral science and neuroscience on what makes people care: People will not respond if we simply evoke their sadness, guilt or fear. In the context of general desensitization, campaigns that cause positive emotions - such as admiration, affirmation, happiness or hope - are most effective.

Originality

The call is for original, but previously created works. If you want to design and submit a new work this is great, but not required. By submitting the work, you represent that it is your submission, and that the work does not violate any intellectual property rights of any third party, or organization. You also agree that upon submission of the work, you will defend and hold harmless Fine Acts from any liability resulting from the publication or distribution of your work.